Proactive Recruitment: Timing, Talent, and Trust

by Various Authors
April 09, 2024
Recruitment Strategy & Planning for Candidate Selection Process

When approached by a recruiter for a potential partnership, many employers default to the response, “We’ll talk when hiring needs arise, but we’re good for now.” While the intention behind this response comes from the desire to preserve resources, it ends up putting businesses at risk of missing out on a wealth of opportunities. 

Timing is a key consideration that too many hiring departments overlook. The most successful relationships between employers and recruiters form before hiring needs arise. That way, before the recruiter begins their talent search, they already have a deep understanding of the organization’s culture, values, and skill needs.

 

The Recruiter’s Role as an Extension of the HR Team

On the surface, a recruiter’s role is to fill talent needs on behalf of employers. But really, even though recruiters act as their own business, they are most successful when treated as an extension of the employer, specifically their HR team. 

How come?

When recruiters are treated as extensions of an organization rather than a separate entity, they gain a more profound understanding of the company’s values, culture, and needs. Therefore, they are better equipped to attract talent who demonstrates the appropriate skills and will fit in with the organizational culture. 

Further, when treated as a team member, recruiters develop a stronger rapport with the HR team, creating better communication and cohesion. 

 

You Need a Recruiter Who Understands Your Company’s Culture and Values

Recruiting candidates who are a good cultural fit poses many benefits, including improved employee engagement and retention. 

In fact, according to a Randstad analysis of 200 workplace studies, cultural fit was more important in predicting an employee’s commitment to their employer than any other factor, including skills, talent, and experience. 

Recruiting talent who is more likely to be engaged at their new job saves companies thousands in turnover costs. When organizations collaborate with recruiters who already know what would make someone a good cultural fit for their team, they are rewarded with more dedicated talent.  

 

The Importance of Building a Recruiter-Business Relationship Around Trust

As recruiters, establishing trust with ou